Launching in New York

Build Your
Fitness & Wellness MVP.
In New York.

Stop looking for co-founders or expensive agencies in New York. We build fully functional Fitness MVPs in 30 days. Fixed price £4,999. Own your code.

Start Your Sprint
Founder
Founder
Founder
Trusted by
New York Founders
STRIPE
Vercel
NEXT.JS
SUPABASE
Validated in New York
Project
Fitness & Wellness MVP
Core activity (workouts, tracking, coaching)
Progress tracking
User profiles
Timeline
30 Days
Cost
£4,999

Why New York is the
Perfect Launchpad

New York is America's largest tech hub, with unmatched strength in fintech, adtech, and media tech. The city's density of industry expertise creates unique startup opportunities.

Thriving Ecosystem

Stripe (office)MongoDBDatadogUiPathOscar HealthPeloton

NYC ambition, UK execution

  • We work while you sleep—wake up to progress
  • UK engineering quality at a fraction of NYC agency costs
  • Experience with US market launches and compliance
  • No timezone meeting hassles—async by default
Timezone Advantage

NYC is 5 hours behind London. Your morning standup is our afternoon check-in. We work while you sleep—wake up to deployments and updates.

Why Fitness & Wellness MVPs Fail
And How To Avoid It

We've seen dozens of founders in fitness & wellness make these mistakes.

Feature bloat

Building workout library, nutrition, sleep, meditation, and social all at once.

Our SolutionPick ONE behavior change. Nail retention on that. Then expand. Peloton started with one bike.

Hardware dependence

Requiring wearables or equipment to use the core product.

Our SolutionHardware adds friction. Can you deliver value with just a phone? Do that first.

Ignoring the instructor relationship

Building tech-first when fitness is relationship-driven.

Our SolutionPeople stick with trainers, not apps. How does your tech enhance the human relationship?

Scope Management

What Your MVP Actually Needs

Don't waste budget on features you don't need yet. Focus on validation.

Must Haves

  • Core activity (workouts, tracking, coaching)
  • Progress tracking
  • User profiles
  • Basic social or accountability features
  • Mobile-first design

Wait For Later

  • Wearable integrations
  • AI workout generation
  • Complex nutrition tracking
  • Video streaming platform
Tech Stack

Built to Scale.
Not Just a Demo.

We use the same stack as billion-dollar startups. Next.js + Supabase. PWA for mobile-first. Consider React Native if native apps are essential—usually they're not for MVP.

Frontend
Next.js 14
Language
TypeScript
Database
Supabase
Payments
Stripe
const mvp = await ship(
  'fitness',
  'new-york'
);

Core Features We Build

Workout library or builder
Progress dashboard
Scheduling/reminders
Social features
Coach-client portal
Limited Availability in New York

Ready to Displace the
Incumbents?

Join 18 other founders starting this month. Fixed price, guaranteed delivery, 100% ownership.

£4,999
One-time
30 Days
Delivery
100%
Ownership
Start Your Project Now

Only 2 spots left for New York founders this month